Have you just taken on a new SEO client? Or perhaps been put in charge of SEO for your company’s website? You need to perform a backlink audit. The reason for this is simple: It allows you to check that the site is in good shape before you begin working on it. That means making sure that there are no spammy backlinks which could hinder future SEO efforts or worse, trigger a Google penalty. You can do this entire thing with nothing How to Do but an Ahrefs account. However, should you have the budget available to do so, it’s always preferable to download data from all available link sources—Ahrefs, Google Search Console, Majestic, Moz, etc.
Please be advised
However, that merging data from multiple sources can be a complicated process that requires spreadsheet or coding skills. So if you don’t feel comfortable using APIs and company data working with large amounts of data, your best bet is to stick to an online tool with a convenient UI. For that reason, we’ll keep things simple in this guide and use only Ahrefs which is known to have the best link data in the industry. The coverage we provide should be enough to perform a sufficient link audit without the hassle of merging multiple datasets. For consistency, I’ll be auditing the Ahrefs blog (ahrefs.com/blog) throughout this guide. (Fingers crossed we don’t come across anything too nauseating!)You can do this entire thing with nothing but an Ahrefs account.
How to Do should you
Have the budget available to do so, it’s always preferable. To download data from all available link sources—Ahrefs. Google Search Console, Majestic, Moz, etc. Please be My Numbers List advised, however, that merging data. From multiple sources can be a complicated process that requires spreadsheet or coding skills. So if you don’t feel comfortable using APIs and working. With large amounts of data, your best bet is to stick to an online tool with a convenient UI. For that reason, we’ll keep things simple in this guide and use only Ahrefs which is known to have the best link data in the industry. The coverage we provide should be enough to perform a sufficient link audit without the hassle of merging multiple datasets.