Effectively designing a brand development

Branding Strategy: Where to start? strategy means starting by asking the right questions. 1. Start by studying and understanding your audience Before crafting your branding strategy, it’s important to understand who you’re targeting . Research your target audience to understand their needs, wants, and buying behaviors. Create Buyer Personas . These are semi-fictional representations of…

Wants to be perceived by its target audience

Especially today that it is necessary to know. How to communicate correctly on the web. Make sure you have a consistent and consistent presence across all online channels – website, social platforms, forums, video platforms, etc. using the same logo, tone of voice and consistent brand message. You may be interested in: Inbound Marketing. Customers…

The Community Manager is the voice of the company

I have summarized below the 10 fundamental activities of a Community Manager. 1. Manages the company or brand community Online communities are communities of individuals who are formed on the web around a product/service, to share the passion for the brand, the user experience and support on the functioning of the product.  based on social…

When you pick up the pen

Try to find the solution as quickly as possible and be ahead. Of the game! When you manage an attentive and demanding online community. Do the solutions come directly from the members who send you the reports? 6. Monitor and analyze relevant statistics. There are many ways to measure the health of a digital community….