Marketing digital trend
Marketing trend 2024: how to prepare to face the new year b2b- At The Bubble Company we are convinced that starting well is the first step to achieving excellent results. And what better occasion than the start of a new year? Digital marketing is now a key element of the strategy of many companies but as it is constantly evolving it is essential to always be up to date so as not to have customers stolen by your competitors. In this article we will see what the main trends related to digital marketing are for 2024, through the opinions of marketers of B2B companies. published by LinkedIn, business leaders have clear ideas for 2024: 36% will invest in the generation of new leads 30% on building a brand and spreading it 20% on the increase in demand 15% in devising tailor-made strategies to attract new key people Digital marketing trend .
Account Based Marketing
The role of artificial intelligence the year in which the general Indonesia WhatsApp Number Data public became acquainted with artificial intelligence , largely thanks to Chat GPT , 2024 could be the year of its consecration. According to the LinkedIn report, 81% of B2B marketers will increasingly use these technologies. What will the consequences be? More opportunities to climb Greater efficiency and creativity More content and more competition. So (we hope) a search for quality. Marketing trend 2024: values and culture as an objective 85% of B2B leaders say that diversity , equity and inclusion ( DEI) values are important to a company, contributing to more informed decision-making and advertising campaigns that reach more audiences. vast. The marketing activities, in addition to being aimed at reaching new the aim of positioning .
Potential customers will also have
The companies from a value point ,of view by dealing Indonesia WhatsApp Number Data with the diffusion and promotion ,of these values internally and externally. Marketing trend 2024: the most used platforms for B2B marketing Social networks confirm themselves as an excellent vehicle for intercepting the B2B target as well. But which are the ones most used by experts? 80% LinkedIn 63% YouTube 57% Facebook 52% Instagram LinkedIn is the platform most appreciated by B2B marketers, who by 2024 set themselves the goal of making this social network increasingly central to the company’s marketing strategy. What are the parameters for evaluating a good marketing strategy in 2024? According to LinkedIn’s B2B Benchmark report 2023, the parameters taken into consideration to evaluate the success .