We will be happy to help you! digital . Marketing: create winning content for your business . Bubble Web Marketing Digital Strategy B2B digital marketing: create winning content for your business digital-marketing-b2b In the past we have already talked about content marketing and the importance of creating content even for a B2B company. But if in past years it was an increasingly evident trend, in 2023 it has become a fundamental element. According to the latest statistics published by LinkedIn, 70% of B2B marketers said they published more content than the previous year.
Igital marketing for B2B: where to start
Despite this, we often fear that . We have nothing to tell Laos WhatsApp Number Data or we are too busy to even think about . This communication activity. That’s why we thought we’d suggest some ideas for creating your company’s. content. Identifying the reference market, the right target to address and understanding which type of . Communication is most appropriate is essential . before starting a content marketing activity on . Any platform. Once these elements have been defined, we can begin to think about the editorial plan , that is, a calendar that schedules . The contents that will be released day by day, week by week.
B2B buyers purchasers, product managers
Market research company Focus Vision, Switzerland WhatsApp Number List business developers) read at least 13 pieces of online . content before making a purchasing decision. According to the report, the B2B purchasing process takes an average of two to six weeks and involves 3-4 internal decision makers. The main source of content is the supplier’s website, followed by search and social media. According to what reported by Gitnux, 69% of those involved in B2B marketing have a content strategy. The 3 objectives most cited by those involved in B2B marketing in the last year are: brand awareness , educate the audience build credibility . 5 Content Marketing Ideas for B2B Companies Identifying what to share and what not is certainly not easy. An editorial plan that works is the result of an effective editorial strategy.nt for obtaining results. You have to get users us to your publications and above all make your contents recognizable, adhering to a homogeneous identity.
