We wish you the best. And hopefully during customer service week, you got just a little bit of recognition. So with that, Chad, thanks so much Gordana, thanks for joining.
Chad Horenfeldt: (15:51)
Thank you.
Gordana Warga: (15:52) Thank you for
Thank you so much. It’s been great being here.
Exit Voice: (15:59)
. Make sure you’re subscribed to hear more customer service secrets.
eCommerce Fastlane | Shopify Podcast For DTC Brands | Growth Marketing Strategy For Entrepreneurs | Listen Notes
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Data Snacks Video — Gross Margin Percentage
by
Steve Hutt
1 minute read
data-snacks-video-— how to work on mid-funnel content? -gross-margin-percentage
Jeremy Horowitz
October 27, 2021
This is how to calculate your gross be numbers margin percentage: (Total Sales – Cost of Goods Sold) divided by Total Sales.
Adding similar filters to a site can make it much easier to navigate. Depending on your business’s niche, you may also want to consider options that allow customers to filter for product features, collection, season or price. These filters will be especially useful if your catalog has significant variety in these areas — like a wide range of price points.
4. A Clear CTA: Krave Jerky
Visitors have come to your site looking for more information on your products and to potentially make a purchase. You want to guide potential customers to these products as quickly as you can.
A clear CTA will get them there. This homepage, from the website for Krave Jerky, shows how most modern ecommerce businesses use CTAs to direct customers.
The CTA button stands out from the rest of the page and is one of the largest visible elements apart from the hero image to the button’s right. The button text, “Discover the Flavor,” does a
