The WhatsApp Business API is an application programming interface that allows the integration of WhatsApp Business with other systems customer service .
That is, it is what allows WhatsApp Business to be integrat with the software or applications us by companies to record interactions with their customers.
It is design to provide solutions to mium and large companies and allows communication with clients around the world, in a simple, secure and reliable way.
The WhatsApp API is intend for businesses with a larger customer base and serv by a team of agents, as oppos to small businesses that manage the flow of messages manually.
WhatsApp Business Support Features
The main features of WhatsApp Business for customer service are:
Create a business catalog: The catalog works like a mobile store. You can list items and add product images and include the description, price and link to your website if you have one.
In case you don’t have a website, the catalogue makes it easier to present your products.
See how the WhatsApp Business catalog works
Send automatic messages: With this smart messaging tool, it is possible to welcome the customer when they come into france telegram data contact for the first time and automatically respond to frequently ask questions.
With this option you save time when adding contacts and you can customize the information you send.
Create labels: labels allow you to sort and classify contacts according to the criteria that your company considers appropriate. get feback from your customers For example: new customer, premium customer, customer of x solution, customer pending payment, corporate customer, etc. Georeferencing the company: allows you to create a location for the company on Google Maps, so that your customers can easily find you and get
directions to your physical business
Get statistics: WhatsApp Help offers statistical reports on the impact of your messages . You can analyze the data obtain to help you make decisions about future action plans.
Knowing how to provide technical support on
Avoid sending spam, mass alb directory messages can have the opposite effect to the desir one, since uninterest users will not pay attention to what you send and may miss messages that are of interest to them;
Zendesk’s study “ The ROI Case for Omnichannel Support ” conduct a comparative analysis of the different communication channels us by customers, and show that chat is one of the most us due to its immiacy and effectiveness.